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Erin Bloomer – ‘Therapy’

  • 2 min read

An ode to working on your mental health, and appreciating partners who do the same, 'Therapy' sees Erin Bloomer returning to the spotlight with her most evocative pop single to date. Released as part of one of TikTok’s first-ever distribution deals, the new single sees Erin at her most vibrant, expressive, and honest.

Offering an R&B infused sound that sees vibrant pop aesthetics blend seamlessly with breezy, almost effortless production, ‘Therapy’ is a fearless release that sees Erin speaking boldly about mental health and the importance of speaking openly. As she explained, “The lyrics of ‘Therapy’ show that what counts is not superficial, it’s what’s on the inside that’s important. I love deep diving into meaningful convos with my friends, I help them, and they help me, it’s a two-way street and it strengthens our relationships, but we also want to have fun and enjoy being young, so I’m glad that the song feels pretty playful too.”

With a backdrop of laidback beats and deep, immersive synths, ‘Therapy’ offers more of Erin’s trademark style, layering honest lyrics with engaging grooves to confront some of life’s more difficult topics. Backed by an alt-pop soundscape that ebbs and flows brilliantly, the new single gives a little rose-tinted glow to the issue of mental health, holding out a hand and letting us all know it’s okay to not be okay.

Erin continued, “With everything that’s happened in the world over the last couple of years, so many people have struggled with their mental health and ‘Therapy’ holds a mirror up and says it’s okay to be honest about it, it’s completely normal. When I played it to my friends, they laughed and loved it. Very slowly there seems to be a positive change in people’s attitudes towards mental wellbeing and I wanted to be a part of that. I’m aware that many people, especially boys, will suffer in silence because they’re embarrassed and see it as a weakness. In fact, I struggled with anxiety myself during lockdown, I couldn’t see my friends, a family member was seriously ill, and I had been planning to dive headfirst into my music career straight after A-levels and of course all of those plans were suddenly on hold.”

“I did a few zooms with friends and with music colleagues and I did write and record from home too, but I found myself needing some extra help to process everything; I met with a therapist, in a socially distanced way,  every Tuesday afternoon, to help me work through my thoughts and deal with the new life I was leading, it was unbelievably cathartic and it’s had a very positive outcome.” 

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