by Thomas Bedward September 26, 2021
For the beautiful and talented CLO, there was never going to be a Plan B in life. A talented singer, songwriter, and performer whose passion and creativity are simply unparalleled, CLO has risen to become one of pop’s most vibrant and innovative new icons. After arriving on the scene with her stellar breakthrough single ‘Blackout’, she’s been working hard to produce some of the bright RnB-infused anthems of the decade, and with her new single, ‘Real’, she’s well and truly announced herself as the new queen of pop.
An upbeat track with a sharp retro hook, ‘Real’ is all about growth and self-assurance, capturing her fierce alt-pop sound and bold, unapologetic style in perfect light. A powerful new single that holds firm to a truly expressive message, it’s a single that sees her growing as both a woman and an artist, creating music that is both wonderfully personal and commercially vibrant.
CLO stated about the song: “‘Real’ means so much to me… It’s my favourite song I’ve ever written, so to have such a strong electric video with it makes my heart so full. Collaborating with Nikko Lamere again after ‘Blackout’ is such a dream and the whole team who worked on this project with me are just incredible. The day we filmed the video was such a whirlwind! The crew and I were running around Downtown LA grabbing all the footage we could. At one point we were literally in the middle of traffic!! So much fun. So happy to be able to share this with the world!”
Available now on all major platforms, ‘Real’ was also released alongside a gorgeous new video which was directed and produced by Nikko LaMere. You can stream the video below via YouTube, and check out ‘Real’ on our annual Spotify playlist, where it’s streaming alongside CLO’s other hit single, ‘Blackout’.
Armed with an unapologetic and fearless streak that deep lies in her appreciation for artists like Rihanna and Lady Gaga, CLO has undoubtedly asserted herself as a sublime talent to watch. With a lavish sound, fierce look, and plenty of hits, she’s a perfect personification of power and strength through adversity.
Stream her latest single above and make sure you follow her on Facebook and Instagram for more updates on CLO’s blossoming musical career.
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